Are you familiar with Canva and enjoy using the app? Why don’t you turn your passion into income by sell Canva template on Etsy this year.
Plus, the Canva template is one of the HOT items that have high demand, which means a great opportunity to you to make some money.
The good news is, this business strategy is low in cost and you can basically do it from the comfort of your home!
All you need is some creativity and strategy to make it work.
Sound interesting?
Let’s dig right in!
Disclosure: This page contains affiliate links. I’ll receive a commission if you purchase through my links at no cost to you.
Sell Canva Template On Etsy In 11 Simple Steps
1. Do proper Market Research
This is the most important step of any type of business but especially in selling digital downloads such as the Canva template on Etsy.
Do not jump to Canva and copy the design you like from Etsy and start working. Trust me, I did that before it didn’t work and I waste lots of time.
Product market research involves searching for information on the product you are interested in, in this case, Canva templates.
If you google or search it on Etsy, you will get thousands or more suggestions and product listings on the Canva templates.
“It’s too saturated.”
You might think…
It’s saturated if you doing the exact same product in the market.
To make yours stand out, it should be adding some value to what already exists or you provide a completely new template that is needed but not available in the market.
Make sense right?
But how to do this?
Be clear on what problem you are trying to solve with your canva template
You can’t solve EVERYONE’S problem. Pick a specific problem that you might help in providing the solution to.
For example, there are a lot of content creators, bloggers or even your family and friend who might have an interest in creating ebooks.
But, either they don’t have the time or creativity to create an interesting and attractive-looking ebook..
Well, guess what?
This is the gap. The demand.
You can solve their problem, by creating an ebook template where they can simply fill in the information to an existing template
A specific solution to a specific problem.
To do proper market research, you need to use keyword research tools.
Etsy market research tool
The free keyword tool
Etsy Search Bar
If you are just started or have a limited budget, you can try using the Etsy search bar.
Fill in the potential keyword you want to use for the item and evaluate the search item.
You can enter alphabetical order, for example, Canva template for content A.. B.. C and so on.
Yes, some people might say that this trick is outdated and consume time.
But, many people found a hidden gem or potential product to develop based on this method.
It is not practical in the long run since it is too time-consuming. But you can start off free so you got nothing to lose.
It’s a chrome extension and firefox add-on that will help you with keyword research.
You can use it for free for a limited time.
The Paid Keyword Tools
EverBee is one of the best and most popular keyword tools used for Etsy. You can do product research on trending or high-demand products on Etsy. You also can see other listings’ revenue performance to see what type of products will give you high revenue.
The free version will only allow 10 searches per month. The paid version will give 30 to unlimited searches per month depending on the plan.
Sign up EverBee here to search for the best keyword for your Etsy store.
EverBee also has a chrome extension that you can download below:
One of the best SEO tools with a lot of features that you can use to help improve your Etsy shop performance. Aside from keyword analysis, you also can do research on your competitors which will show you what is your competitors’ best keywords that they rank for.
Mangool or KWfinder keywords tool also allows you to search location-specific-longtail-keywords if you would like to market and focus on a specific location.
You can try to use their keyword tool below:
Pricing starts from USD 29.90 up to USD 89.90 per month depending on the plans and features.
Sign up Mangools / KWFinder here to search for the best keyword for your Etsy store.
Keysearch’s keyword research tool is more specific for Google Search, Amazon and Youtube. But you also can use it to research trending digital templates on Google and Amazon as well as the best keywords to improve your market on Etsy shop.
You can start with a free trial for one month and then the price will start at USD 17 / per month
Sign up Keysearch here to search for the best keyword for your Etsy store.
2. Who are you trying to help?
Again, a specific solution to a specific problem
Be clear about who is going to be your potential customer.
Know them.
Is it a Business owner, school teacher, or content creator?
By describing your ideal customer, you’ll able to cater to what they really want. And really providing solutions to them.
This will help you design the best theme based on your potential customer
If you are targeting a younger, vibrant customer with your product, you can create a more colourful theme with a more fun design. Similarly, if you are targeting corporate-type of customers for more professional purposes, a sleek and minimal design will be more appropriate
Here are some potential customers you can target for your Canva template
Based on the requirement needed, design specific templates that are editable for their future use.
Potential customers
- Content creators: YouTubers, Tik Tokers, Instagram influencers
- Fellow bloggers
- Freelancer
- VA
- Writers: Ghostwriter, Content writer
- Online Coaches
- Tutor or teachers
- Air BnB owner
- Small business
- Restaurant owner
Tips: Go where these people hang out online. It can be a specific forum, a general forum like Quora or even a Facebook group to find the problem, or issue they are facing that can be overcome by your Canva template
You might think,
“I don’t think these people want to buy my templates. It’s too simple and other people have done it too.”
Don’t listen to your inner critics.
Just look at the problem and create a potential solution. You might be surprised how much your template is needed. Because people want to move forward, FAST. and one way to do it is by outsourcing the work. The Canva template you created will come in handy. Provided, you really answer their problem
3. Draft your canva template design
Once you are more clear about your target product and customer, its time to draft the design
Since Canva has endless options for design, it is easy to get stuck and spend a lot of time deciding on what works best.
So ideally, I suggest drafting the framework of your design on a piece of paper or any idea book you have
(p/s: Having an idea book is a great way to store all your creative idea without forgetting about them. Toss any idea in that notebook)
It doesn’t have to be perfect, but just enough for you to get an idea of what element you want in your Canva template.
4. Sign up for canva
Now you know specifically what to do, log in to Canva
If you still haven’t signed up, you can do so.
You can use Canva free or better, sign up for a pro account as there are more options for graphic and stock photos and have up to 1TB cloud storage!
Sign up Canva here and start creating your design now.
5. Create canva templates to sell
Once you are in Canva, it’s easy to lose focus and spend hours not getting it right (Been there, done that)
Stick to what you have decided earlier in the drafting process. However, you might have idea expansion as you work on your templates.
It happens all the time.
If you are still targeting the same group of people with the same theme, you can do so. In fact, by batching your work like this, will save you lots of time
6. Share the canva link to be used as a template
Now you have the product ready, its time to let the world know about your product
7. Set up the Etsy shop
It’s time to set up your Etsy shop. The platform you use to showcase your product
8. Create the best product image for Etsy
The thing with an online business platform of e-commerce is that you have to buy it based on how you view the product
The more attractive the product is, the higher the chances people will buy it
So create the BEST product image for ETSY
Highlight its best features, and why they need to purchase your template.
You can use Photoshop or even Canva to create the cover image. Make sure the size guide is provided along with the product image.
9. Product Listing
Product listing is equally important as the keysearch part you did earlier on. You can’t just simply list your product and write a random keyword on the product listing
You need to use the keyword that people actually use to search for the product
Go to your top competitor and see how they advertise their product and learn from the best. Do not copy and paste exactly what they do.
Adapt and modify. Be creative
10. Promo Promo Promo
There is no use if you have created such a good product but people don’t know about it
So promotion is important.
Similar to physical products, the promotion will help greatly with your product exposure.
You can do personal promotion using your social media, or use advertising services such as Facebook ads
It all depends on your products, budget and how fast you want to scale up your business
As a start, I suggest keeping the cost minimal and using social media platforms to promote your Canva template
Another thing that helps me greatly with my product is to go to a specific Facebook group/ community of my target customer and promote my product over there.
There are quite a few ways to promote your product. But if you are just starting, promoting it to your friends and family is a good start
11. Getting feedback on what works or not works
Once you have made your first sale, make sure to get feedback. Follow up with the customer and maybe ask them what you can improve on your product.
Remind them to give reviews on your Etsy store so it will help with the Etsy algorithm to notice
By collecting feedback you can improve the next product you are creating based on the customer’s point of view.
Again, our aim is to provide the solution to the problem they are facing
There you go, 11 simple steps to create your Canva template and start a digital product business on Etsy
My advice is don’t overthink this and just do what you can do best. Learn along the way and just start. Don’t wait until you learn EVERYTHING about Canva or Etsy.
Learn as you go and keep creating!
FREQUENTLY ASK QUESTIONS (FAQ)
What is canva?
Canva is a free online design tool that will help users create digital designs easily. By using Canva, users can create posters, flyers, and slideshow to name a few.
You don’t have to be an expert when using Canva because the element used is just drag and drop.
Should I buy the Pro Account?
The free Canva has provided elements that I think are enough for the beginner to get started. However, the free version does have limitations on elements that you can use.
The pro account allows you to have an unlimited element that will separate your design from the FREE version
BUT, if your customers don’t own a PRO account, they might get the watermark at the background of the element.
So, to be safe for the editable Canva template you design, use the free version so it will be accessible to ALL
What is the Canva Template I can sell?
Well it’s basically EVERYTHING that required any handout
As a start, you can create a simple template first such as a habit tracker.
This won’t take much time and will be a good insert for the physical and digital planner
Depending on your product market research, these are some of the Canva templates you can create:
- Workbook
- eBook
- Social media marketing bundle
- Instagram & Pinterest Graphic Canva Template
What is the cost of starting canva template business
If you are using the free Canva, ZERO COST is needed to start the Canva template business
But, if you are selling it on an online platform such as Etsy, there are some fees imposed on each listing
To know more about the listing fees, you can read this post
But! I have got this 40 FREE ETSY LISTING if you are just about to start your Etsy store. Check it out!
How much money i can make creating canva template
As a beginner probably around 5-100
If one Canva template you created costs between 5-10, selling 10 of it will already get you 50-100 USD in a month
And this is just the start
With zero to low cost to start the Canva template business, and you can sell it for like literary FOREVER, it is not bad to get 100USD in a month
For the first few months, just get familiar with Canva and Etsy and you can see the possibility of getting thousands and millions of dollars just by selling Canva template
Where to sell the canva template besides Etsy?
If you don’t want to spend on listing fees, you can start selling it on your social media platform. But, bear in mind this could limit the potential customer that is out of your reach. But this is a good start to sell it for free
The Pinterest platform is another good free strategy to promote your Canva template. Create a pin related to your Canva template
Blog
If you own a blog, that is a GOOD start to sell if for free. And it will help boost your branding. And it will help with your blog traffic. More WIN to you!
Paid platform
Shopify
Is selling canva templates saturated in Etsy
YES if you selling the same thing over and over again
Research the market, and improvise the existing template to sell on Etsy. You will increase your chances of getting noticed if you are providing a good template, a nice design and a clear product description on the listing
What other design program i can use other than canva?
You can use Photoshop, Adobe Illustrator, Figma, Notion to name a few
Identify which platform that you are familiar with so it will lessen the resistance to creating the product
Can you sell canva designs on Etsy
Yeah! Absolutely
No copyright issue impose as long as you use the free version
SELLING CANVA DESIGN ON ETSY
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