Sell Digital Art On Etsy For Beginners

Creating digital art prints seems simple but requires strategy if you want to sell them well on Etsy.

In this post, I will be covering all essential information before you start the digital art prints business on Etsy

Disclosure: This page contains affiliate links. I’ll receive a commission if you purchase through my links at no cost to you

How to make digital art prints for Etsy

It all started when I am trying to decorate my office with some art prints, that’s when I realized that people are actually making money creating digital art.

Why don’t I do this myself?

To be honest, I thought it was easy. Like simply combining a few elements from Canva, and considering it done.

But it’s a little bit more complex than I expected it to be. Maybe because I never have any sort of experience doing it. 

But the good news is, with proper steps, it is doable and who knows you’ll make heaps lots of money doing it. 

What is digital wall Art?

If you search on Etsy for digital wall art, you will get the PRINTABLE art design that you can use for decoration.

As a customer, you can print any design that you like and print it at ANY size you want to decorate your space

People are loving this wall art as they are relatively CHEAP, and can PRINT as much as they want using their own printer or any large chain store available locally. 

How cool is that?

Cheap, Practical, and Pretty Design. 

Why sell digital art on Etsy?

1. High demand

Well, number one is because there is such a HIGH demand for it. Everyone needs a PRETTY space.

Teachers need it to decorate the classroom, parents need it for the nursery, and students need it for their vision boards.. The possible potential customer list is endless.

Find the niches you are passionate about and do market research on them.

Despite high demand, I will be frank, on Etsy competition is quite high. I will not sugarcoat and tell you that it is easy. It’s tough if you create a common design, targeting the same group of people.

Tips: Create a one-to-one product.

To do this, you can use the 5W1H framework of solving the question

Where? Focus on location to match the local interest

Who? Find customer: Is it for minimalist his/hers, college students, teachers?

What? What is your intention in creating digital art print? For inspiration purposes? purely decoration? is it infographic wall art

Why? why are you creating digital art print for them?

2. It’s a low-cost business

If you want to join the Etsy business and do not have any budget, this might be for you. Or any digital product, in that case.

You just need a laptop, or iPad and can start your business right away.

Perfect for those just about to start

Disclaimer: Etsy has listing fees for each item you list in your store. If you want to learn more about this, click on this link

3. Hassle-free business

Another thing I love about selling digital downloads on Etsy is, it can be completely hands-free, automated business

Since the customer will do the printing, you don’t have to worry about the packaging, shipping fee, yada, yada.

You just create the BEST design, put it on the listing, and promote your product.

That’s it.

Perfect for those who are busy but interested in LEVEL UP their life by starting a business

4. It makes you a lot of money (if done right)

As this digital wall art creation basically costs nothing (if you already have the laptop/iPad), selling 10 product digital prints costing USD 10 can already help you make USD100, PASSIVELY.

And you just need to create it ONE time.

It’s crazy if you think about it.

Brandon Timothy, Youtuber reveals he makes $ 70,000+ from digital art print in 2021. 70K!!

But as a beginner, you don’t have to compare with him. Just start selling 1 print, and let the ball rolling

digital art Software to Create Digital Wall Art

This all depends on what is the type of digital art are you creating and your skills

Here are a few design programs you can use to create your digital wall art

Try and find which one fits the best for you and the design you are creating.


This is the perfect tool for the beginner. With the drags and drop strategy and endless possibilities of design, Canva is a great tool for you

The good thing about Canva that is has a pre-existing design template that you can choose from and get some inspiration. However, to make your design outstanding, learn how to create the design from scratch.

Sign up Canva here and start creating your design now.

What digital wall art you can create using Canva?

Inspirational wall quote

If you have an interest in creating quotes-type of digital wall art, creating one using Canva might fit you

In Canva, you can find various types of FONTS you can use for your design. Just mix and match to get the perfect outcome

Small poster-postcard design

This is the cute postcard-size poster that you can pin on the MEMO board. I have found, student, love this type of digital wall art as it is smaller and are enough to decorate their dorm.

Other digital wall art

Think of anything you can create, Canva can do it

You can create your design using FREE canva. However, to create a more unique design, use the PRO version to get unlimited elements.


This is a paid design program you can use to create your design. Perfect for those who have the talent to create

With various brush types to use, you can start creating right away. 

In procreate, the brush is quite important in determining the outcome of your art. 

If you are not familiar with Procreate, but always want to learn bout it, you can check out Procreate School.

Sign up Procreate School here and start learning how to create artwork on Ipad like professionals.

Fonts & Clipart for digital wall art

One of the elements needed when creating the digital wall art is the type of FONTs

You can use the free version available, but you can also purchase a font that is unique and match the theme of your digital wall art

You can purchase different fonts designs here:

Font Banner - Free Fonts

Make sure you purchase those for commercial use so you can resell and repurpose them.

Procreate and Canva can be considered beginner-friendly software or programs, but if you are keen to use other software, here are some other options:

  • Autodesk sketchbook ( another beginner-friendly software)
  • Adobe Photoshop
  • Affinity Designer
  • ArtRage
  • CoralPainter

How to size the digital wall arts

Size does matter when it comes to digital wall art

Consider sizing the wall art based on pixels

And provide a few size selections so the customer can pick the right sizes for their room

Example of how sizing the file of digital wall arts

– 3x high resolution (300 dpi) JPG file – size 8×10 inches
– 3x high resolution (300 dpi) JPG file – size 11×14 inches
– 3x high resolution (300 dpi) JPG file – size 16X20 inches
– 3x high resolution (300 dpi) JPG file – size A4 international paper
– 3x high resolution (300 dpi) JPG file – size A3 international paper
– 3x high resolution (300 dpi) JPG file – SQUARE FILES

Digital Art Prints Idea To sell on Etsy

  1. Nursery
  2. Line Drawing
  3. Set of arts
  5. Maps
  6. Abstract design
  7. Seasonal decoration
  8. Office Decoration

Listing Your Digital Wall Art on Etsy.

1. Set up an Etsy shop

It’s pretty intuitive and straightforward forward so just follow the instruction given

Decide on the name that reflective what are you going to sell

You can look at what other Etsy Profile looks like to get a hang of what to fill in your About Page

2. Create your listing

Etsy not only will charge you when you sell the item but for your listing as well

So keep this in mind when you want to produce your digital products

So each listing will cost 0.5 cents and the selling fees are 5% of sales fees per transaction.

Make sure you write a proper title and description for your digital product and filled it in with the correct keywords because it is essential for SEO

Provide very nice looking photos of your digital product with a complete guide on how to use your product (use video if necessary)

3. Promote your listing

Now your digital products are on Etsy, its time to promote the item on your Instagram, Twitter or Facebook, tik tok

Use your existing social media to promote it first to your close family and friends. They might want to support you and will be your first potential customer

Do remind them to leave a good review as reviews are essential to make other people purchase from your store

How to sell digital art prints on Etsy